I think the blog can be a great place to share some consumer experiences. Today let stalk about a really bad one at Café Coffee day. I started lecturing again at Jai Hind, so I was exiting VT station at 8.08 am and was running towards Churchgate for Jai Hind. I was pretty sleepy so I decided to get a coffee at the CCD at VT. I was glad to see it open. I enter to see one of the employees sleeping on the couch. Thank you to the inventor of the cell phone camera. See the photo below. Bloody hell, he was sleeping without his shirt on.
Someone has to tell CCD that you get the bloody café up but it requires some effort to keep the ambience going. After all people are not paying 35 bucks for a 5 ruppee coffee. They are paying for the whole experience. But the ordeal does not stop there. I ask for a take away. The hero makes it and gives it to me, but with one crucial element missing. ‘Sir there is no lid’. What the fuck. No lid for a take away. And you tell me after the coffee is made and after I am made to wait for 5 minutes. 5 minutes are an eternity on the morning where the world is rushing to everywhere. He then figures and says ‘ but I can put foil on it’. huh… ok just give it with the foil then. He puts the foil and a rubber band. Really crude. And I rush off. I make a small hole for the coffee. I have to drink it right? The foil tears more than required. While walking I spill a little on the lovely formal pin stripped shirt and really get pissed in the morning. Bloody pain. I should be suing them for like a million bucks. But I guess these service chains will get to their own demise very soon. I don’t need to bother with what will eventually die out. Yes it’s a prediction. CCD will die a death very soon. Its ok to start a chain but it tuff to keep the level of service and quality day after day across all outlets. Obviously they do not really invest in training, upkeep and maintenance. I don’t think they figured this out yet. Good luck to them.
