Showing posts with label watches. Show all posts
Showing posts with label watches. Show all posts

Monday, September 24, 2012

Uplift from lower echelons


“What Jasmine, you are so middle class! You thought something happened with the watch just because the seconds hand was jumping every five seconds on my Victorinow watch.”

Victorinox is the most expensive watch I have with me. I am not such a watch guy and more so I hate spending too much money. I have three watches which I wear regularly. First one – Casio. Sports watch – analog plus digital. It’s a light steel one which is water resistant. It’s got an alarm and a stop watch and two time zones. I use this on Saturday and Sunday and especially while travelling. It’s really a nice rugged watch. This one cost me around three thousand bucks.
Here you see it -its really scratched and well worn. I have a special place for this one in my heart
The second one – it’s a Titan Xylus. This is a Chrono but I don’t know how to use it. It looks big and expensive and ‘Swiss’. The titan guys went out of their way to make it a Swiss watch. They even set up a plant or something like that in Swiss so that it could be correctly called a Swiss watch. There is a story to this watch. I normally take time with my expensive purchases. Do my research. Look at it and then come back and then see it again and think through. This has helped me well. Many times I have ended up not buying thanks to my inactivity and normally I don’t seem to have lost much. Of course when you have Jasmine on your side, this becomes a bit of a pain. She gets after your brains. She keeps saying – buy it. It’s ok. Buy it. It’s ok. This gets into me and I end up buying it. This time I was looking around, shopping for a watch since some time. I kept seeing many watches. I remember I wanted a sapphire glass crystal surface so that it is scratch free (that’s what I think it’s called). And then I wanted it to look big and good. But the prices were mind numbing. Any decent good looking watch would be in the 15 to 20 thousand range. It was then that I chanced upon this watch. It was their cheapest chrono and it was around 10 or 11 thousand bucks and with a scratch proof lens. And they were giving away a stupid Nokia phone worth 4 thousand free with it. Great the next day I decided to buy it. My mom heard of it and said she wanted to gift me something and this was the perfect gift. It was something I wanted and I would wear so please buy the watch as a gift from me. So Ankit and I went to buy this watch. We bought it and got the stupid phone free. We then immediately set off trying to search for a buyer for the cell phone. I didn’t bother on the street price or anything. I flatly gave a discount on it. We went from shop to shop till we got one shop with a guy who trusted us and wanted a cell phone. Deal done. The guys at his shop were wondering what kind of watch would I have bought to get a cell phone free. WTF!

And of course my favorite one – the Victorinox. There is something I like about it. The rugged simplicity and dark green dial.

One of my students was working at Victorinox and he was generally in touch. He told me there was a sale internally and the watches were at 30 to 50% off. It was the time when I was relatively richer. I hadn’t bought the second house and so I was awash with cash and reasonably high bonuses. Sure. Send me the pictures I told him. This one caught my eye as a simple one with a military kind of air about it. Original price 26,000, sale price – 16,000. Wow. That’s expensive, but my mind was set and I loved the look and blah blah…. I bought it. I still wonder how I paid so much for this watch. But I guess it has paid off in some way. Metal straps don’t wear off like leather and its water resistant – so I can swim with it and ITS REALLY SWISS! Ha ha. Like I bloody care. But you know – everybody seems to care what brand you wear.

The other day one of team member told me that me – as the head of marketing cannot wear a ‘Casio’. Oh shut up. What the F? You wear what is best for you. And what’s wrong with Casio? That shit also costs three grand. It’s not like I am wearing some cheap plastic Chinese brand. And this head of marketing drives a hatch back right? To which the retort always is – that’s ok because you have a sedan which your wife drives. Ooooo

So coming back to the Victorinox. A few weeks back somebody noticed that the watch was jumping every five seconds. It’s told the time just fine – the seconds hand jumped every five seconds and made up for the time. Dam. Iw as pretty stressed out. This expensive watch jumping every five seconds. What was wrong with it? I hunted for the warranty card and sent the peon to the showroom to get it fixed. He called back and put me on line with the technician. He told me – “sir, we need to change the battery”. “Why is that” I asked. “It’s jumping five seconds, not stopped.”. “yes sir. That’s the thing with Swiss watches. They jump five seconds to indicate to you that the battery is losing power.”. oh ok. “how much is the battery for? 300 bucks? Wow. Aren’t batteries available for like 60 to 100 bucks?” by this time I was sure the other guy thought I wasn’t fit enough to wear, let alone buy a Swiss watch. “sir. All Swiss watches have this one brand of batteries that they authorize”. Oh ok. Not wanting to let myself stoop further, I only inquired on how long they last and quickly agreed to change batteries and hung up. They last for around 18 months and above. Great.

So now Jasmine knows what Swiss watches do to indicate that the battery power is wearing off. How cheap is that. Thinking that watch is wrong when all it was, was a superior design that ensured you got an early warning before you ended up in the middle of the day with a dead watch. Real cheap of us.